fbpx
Watching your boundaries: the no cat food rule

Watching your boundaries: the no cat food rule

In this blog, you’ll read about a formative experience, that taught me about watching your boundaries. We all have these experiences and they often have more influence than we realise. Even affecting our business. 2-up-2-down When I was a small girl, I used to...
Information overdose on your page?

Information overdose on your page?

Sadly, it’s very easy to write a dull sales page. One way is giving too much information. Find out how this can happen in this blog. My own writing In a former life I was an IT project and program manager for an international bank (that’s where my love of...
The biggest fear mistake on your sales page

The biggest fear mistake on your sales page

The last thing you want is an icky sales page, so you really don’t want to focus on FOMO or negativity. But are you making this fear mistake? In this blog, you’ll find out more about the role of fear in your page. Why be careful with fear? I work with...
Confusion is an easy trap to fall into

Confusion is an easy trap to fall into

It’s easy to think you’re being 100% clear, because it’s completely clear to you. In this blog you’ll find out why this is a easy-to-fall-into but big mistake. And why ultimately this leads to confusion (and why we never want that!). Your ego...
Are you blowing hot and cold with your sales page?

Are you blowing hot and cold with your sales page?

Writing your sales page can be confusing. You need to know what to say, how to say it and where to put videos, buttons etc. In this blog, you’ll read about blowing hot and cold with your sales page. Scroll down for a quick video. Pros and cons of templates When...
Are long sales pages boring?

Are long sales pages boring?

My clients often ask me if long sales pages are going to be boring. They don’t want to be dull and are worried that a long page will put people off. In this blog, I’ll share some the reasons why a long sales page is often a very good idea and why you...